Top 5 Photo and Video Apps in Madagascar Q4 2022

Throughout the fourth quarter of 2022, the top 5 photo and video applications in Madagascar showcased diverse trends in downloads, revenue, and active user engagement. Here’s a detailed look at their performance, based on data from Sensor Tower.

CapCut - Video Editor experienced a noticeable increase in weekly downloads, starting from around 1.1K in late September and rising to over 5.1K by the end of December. The app's weekly revenue remained modest but consistent, increasing slightly from $1 in late October to $2 in December. Weekly active users also saw a steady rise, growing from approximately 7.2K to 19.1K over the quarter.

Snapchat had varying weekly download numbers, with a significant peak of over 10K in the final week of December. Revenue fluctuated throughout the quarter, peaking at $18 in mid-December. Weekly active users showed an overall upward trend, starting at around 66.6K and reaching approximately 91.6K by the end of the year.

YouTube: Watch, Listen, Stream maintained a relatively stable number of weekly downloads, with minor fluctuations around the 1K mark. The app did not generate revenue during this period. However, it consistently engaged a vast user base, with weekly active users increasing slightly from about 5.2M to 5.5M.

Instagram showed stable weekly download figures, ranging from 3.6K to 5K. The app's weekly revenue saw minor fluctuations, peaking at $10 in mid-December. Weekly active users remained robust, growing steadily from around 150K to over 161K by the end of December.

Picsart AI Photo Video Editor had modest weekly download numbers, peaking at 584 in the final week of December. The app’s revenue saw notable spikes, particularly $199 in late October and $109 in the last week of December. Weekly active users remained relatively stable, with a slight increase from approximately 3.1K to 3.3K over the quarter.

For more detailed insights and data, visit Sensor Tower.